June 2012
Interesting: Steve Jobs Almost Named The iMac The... →
ronbarak:
KEN SEGALL, THE MAN BEHIND APPLE’S LEGENDARY “THINK DIFFERENT” CAMPAIGN, RECALLS HOW HE WRANGLED ONE OF THE MOST DIFFICULT CLIENTS OF ALL TIME.
The following is an excerpt from Insanely Simple: The Obsession That Drives Apple’s Success by Ken Segall (Penguin Portfolio).
The lump on…
